SaaS – What does it mean?
With technology moving so quickly and new acronyms appearing daily (and sometimes disappearing before we even know what it is!), SaaS is one that is sticking around. If you don’t quite know what it means, yet you nod your head knowingly when it’s mentioned in a conversation, then this article is for you.
What is SaaS?
Software as a Service (SaaS) is a software distribution model in which a third party provider hosts applications and makes them available to customers over the Internet. The application itself is configurable to the customer’s requirements and customers pay a recurring subscription fee for this service.
This means that customers do not need to pay for installation of software, which is the traditional form of software delivery, known as on-site hosting.
Key benefits of using a SaaS solution:
#1 – Scalable. As SaaS solutions reside in cloud environments, this means that it can easily grow with your business. The software can scale up in volume as your business does, and you do not need to purchase another server (like in the traditional on-site model), as the SaaS provider will look after this.
#2 – Updates and Upgrades. Rather than having to purchase new software or manually upgrading, SaaS vendors are able to provide clients with automatic updates. Using a SaaS vendor allows your business to automatically access the latest updates, features and upgrades to the software.
#3 – Accessibility. As a Web based solution, all you need is an Internet enabled device in order to access the software. This allows you flexibility in hardware options as often a simple tablet or laptop will suffice. In addition to this, you can login from any device, and any location. As a business owner, you can still check in on the daily sales reports while on vacation.
#4 – Connectivity. Through the use of APIs, you have the option to connect into a variety of other systems and set up data flows. A common connection might be between the POS system directly into a financial system. This reduces the opportunity for error and ensures that daily/monthly/yearly financial reporting is accurate.
#5 – Cost effective. As SaaS removes the need to install software on location, it means that it can be more cost effective. Businesses do not need to purchase specific hardware nor pay hefty upfront installation fees.
Examples of SaaS companies you most likely use every day:
Facebook – well, we don’t pay a subscription for Facebook, however it’s considered SaaS in the fact that when you sign up for Facebook, you configure the profile according to your interests.
G-Suite – Gmail and Google Drive.
All your Google Drive documents and photos are stored in the cloud. If you are using this for business, it means that you and your staff can pretty much work from any location as they can access all their files using their own unique usernames and passwords.
Microsoft 365 – the same as G-Suite – except with Outlook and Files (Word, Excel and so on).
Mailchimp – this handy email newsletter tool is also SaaS. If you are familiar with Mailchimp, you know that you simply go to their URL, login and you have access to your database to design and send email campaigns.
Is Embed moving to the cloud?
We’re glad you asked, because yes we are. With new features rolling out such as BOOKINGS, TOOLKIT Assistant and REPORTS, these are all working within the SaaS model. This is a great opportunity for your business as it allows you, the business owner, more flexibility to access data when you need it, manage operational issues remotely and keep your customers happy with ecommerce solutions.