Results

Consistent Guest Experience at Franchise Locations while Maintaining Aggressive Growth Schedule

After partnering with Embed, Pizza Ranch has fine-tuned its guest experience to create a seamless and consistent experience at all of its franchise locations. At the store level, all franchise owners can directly access Embed’s reports to monitor activity.

In contrast, on the corporate level, Pizza Ranch utilizes Embed’s API to create a data warehouse and design custom reports to oversee all FunZone locations. This has built confidence in the arcade business from corporate and franchise owners, leading them to grow the number of new arcades and grow the size and number of offerings in the arcades, like embracing virtual reality and a more diverse game and attractions portfolio.

Pizza Ranch has an aggressive growth schedule, anticipating double-digit growth in 2021. “Pizza Ranch poised to add 10-15 new FunZone locations this year and 20-25 over the next 24 months,” said Souba. “We’re always looking at trends to find the right new games and prize products to include, like virtual reality and golf simulators.”

As their business grows, Pizza Ranch has real-time visibility and control across their entire operation by installing Embed’s software platform, enabling entertainment business owners to achieve increased operational efficiency while reducing costs and increasing profitability.